Case Study Archive - Digital Innovation Group

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Auditing global agency suppliers, implementing best practice & global reporting framework

4Finance – Global Agency Auditing & Framework

Digital Auditing

UX audit highlighting inefficiencies and stress points and identifying improvements

Sanofi – User Experience for Vaccine Education

Customer Experience

Optimising 650 pieces of organic content to deliver a 19% YoY uplift in organic transactions

Expedia – SEO, Online PR & Content Optimisation

Content Optimisation

Achieving 11% traffic growth YoY from our content syndication and backlink strategy

Orbitz – SEO & Content Marketing

SEO & Content Marketing

Making Better the market leaders in the UK above Virgin Active with a 131% increase in traffic YoY

Better – SEO & Content Marketing

SEO & Content Marketing

International content strategy across 8 languages with 34% increase in organic traffic

Asics – SEO & Content Marketing

SEO & Content Marketing

Achieving Digital PR coverage from 93 publishers and a 144% increase in organic search

Healthspan – SEO & Content Marketing

SEO & Content Marketing

We worked with Visit Cyprus to drive visitors to the Visit Cyprus Tourism Information…

Visit Cyprus – In-Banner Advertising

Performance Marketing

Global 1st page rankings for key terms including Analytics and 54% more visitors in first 30 days

SAS – European SEO & Content Marketing

SEO & Content Marketing

50% reduction in bounce rate and 500% digital wallet uptake through AP

PaySafe – User Journey Audit & Transformation Recommendations

Customer Experience

Identifying a new content strategy based upon empirical customer intent data pulled from Google.

Medela – Content Strategy & Buyer Journey Audit

Content Optimisation

Driving 15% of traffic on the Laureus Awards site and 71,000 from a bespoke Facebook video player

Laureus – Facebook Video Player

Performance Marketing